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Three Pillars Of Marketing

Three Pillars Of Marketing

The Three Pillars Of Marketing is something that I have developed to give you a basic understanding of how small business owners can approach marketing planning.  The Three Pillars Of Marketing focuses on Plan, Prepare, Promote. Plan A formidable plan is so much more than just writing down what you’re going to do.  A strong foundation is essential to attract…

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Sporadic Marketing Syndrome

Sporadic Marketing Syndrome

Sporadic Marketing Syndrome is something that many small businesses suffer the impact of. This blog defines the challenges this causes for businesses and offers some actionable solutions.   What Is Sporadic Marketing Syndrome Sporadic Marketing Syndrome is phrase that I coined, recently, whilst recording my Avoiding Marketing Mayhem, Be Better With Tracy Heatley, podcast episode.  Honestly, I don’t know why…

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How Research And Development Tax Credits Work

How Research And Development Tax Credits Work

Have you ever wondered how Research And Development Tax Credits work? What you can claim for your business? Do you understand exactly what you could be claiming for your business? Here’s all the information you need to get you started. The Purpose Of Research and Development   The purpose of the Research & Development (R&D) tax credit is to encourage innovation…

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How Artificial Intelligence Can Help Your Business

How Artificial Intelligence Can Help Your Business

How artificial intelligence can help your business? This is a question being asked by many business people.  So, I asked Artificial Intelligence expert, Darren Bentham, to share his expertise with you. Do You Use Artificial Intelligence? I’ll begin this article with a question… do you use Artificial Intelligence? You might begin to think about the Terminator movies, C3P0 from Star…

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