Better Strategy
Your Business Strategy Toolbox
Better Marketing
Guiding You Through The Marketing Maze
Better Networking
Get The Referrals & Results You Deserve
How would you like to go from stuck to unstoppable?
I’m Tracy Heatley, and I’m a small business marketing and networking specialist who understands the unique challenges of small business owners. Welcome to my website – your haven for micro business marketing mastery, networking know-how, and business brilliance.
My Mission
My mission, etched deeply in the heart of everything I do, is to empower micro business owners, like you, with the wisdom and strategies needed to conquer the ever-changing world of marketing. My goal is crystal clear: to guide you in crafting marketing strategies that are laser-focused on the future, unravelling the complexities and making them achievable.
Demystifying Marketing
Through my website, podcasts, blogs, and services, I’m here to demystify the enigma of marketing, stripping away the confusion and replacing it with practical insights. My passion lies in mentoring you through the strategy cycle, marketing maze, brand positioning, and helping you harness your competitive edge. You’re not alone in this because I’m here for you every step of the way. Championing you as an unwavering accountability buddy, so that your marketing plans see the light of day. Together, armed with new perspectives, clarity, focus, resources, and guidance, I’ll help you to “Be Better” and truly thrive in the ever evolving world of business.
Marketing Enlightenment
So, let’s dive into a realm of marketing enlightenment, where knowledge meets action, and let’s sculpt a future where your micro business not only stands strong but soars.
From strategy to building an effective marketing plan, that leverages the latest digital marketing tools, through to networking training, I’m here to support you. I’ve been in business for over twenty years. Plus, I’m a Chartered Marketer, so when it comes to going from stuck to unstoppable, I’ve got you covered!
Maximise Your Small Business Potential through Strategic Marketing
Do you need a small business marketing strategy? Or, do you have a high growth business and you need an actionable marketing plan?
To explain, I start with a comprehensive assessment of your business, your goals and objectives. Next, I will help you breakdown your target market and the competitive landscape. From there, we can identify growth opportunities, target customers more effectively and measure success.
Together, we will identify which strategies are best suited to your goals and budget. Plus, I provide ongoing support and guidance for as long as you need it. Before long, you’ll feel right at home working with me, because I care about my clients businesses as much as I care about my own.
I’m highly experienced in creating custom business and marketing strategies in an array of industries, from retail, training, medical, aesthetics, travel and interiors – to accountancy, financial services and a range of professional services. Therefore, I’m certain that one of my service packages will be suitable for you.
Transform your networking success and conquer communications to win continuous referrals.
Are you looking to transform your networking success and conquer communications to win continuous referrals? If so, networking training is the way to go. Business networking can be intimidating and overwhelming, so it’s important to equip yourself with the right training.
With the result of you becoming a networking powerhouse, I offer networking training services. Furthermore, through my comprehensive networking programs, you will learn the fundamentals of networking and how to effectively communicate with your network to build meaningful relationships. Additionally, you will learn how to build rapport with anyone, create new connections, build relationships, and leverage them to gain referrals that can help grow your business. With a new networking strategy, you will create massive impact with your networking success and get better results.
Contact Me Today!
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What My Clients Say
“After a one-to-one mentoring session, I had the most productive month I’d had in two years.”
Gareth Metcalfe
“I now understand about targeting the right customers. I felt focused, supported and empowered.”
Gina Cole
“After implementing the marketing plan our turnover tripled within six weeks. I couldn’t be happier.”
James Goulding
“I got results within weeks! I gained confidence about the value I deliver, what to charge and who to target.”
Kate Pollitt
“The insights on building rapport and the trust needed to be a great networker were invaluable.”
Kathryn Nolan
“It was the best money we’ve ever spent. I learned so much, took action, and it was fun.”
Joanne Collins
Strong Foundation
Develop your business strategy
Business Skills
Understand your market & customers
Marketing Mastery
Know who, where & how to target
Win More Business
Convey your best assets & attributes
