It’s no secret that digital marketing has become an essential part of doing business in the 21st century. This is something that has become even more important over recent years. But for many small business owners, it can be hard to know where to start when it comes to developing a comprehensive digital marketing strategy. There’s a lot that goes into…
The Importance Of Marketing If you’re the owner of a small business, chances are you’re well aware of the importance of marketing and having a marketing strategy. After all, if no one knows about your product or service, it will be impossible to make sales—it’s as simple as that. But in today’s competitive landscape, it’s not enough to simply have…
Here’s my How To Create A Successful Small Business Marketing Plan blog. This will guide you through the very basic principles of small business marketing planning. Marketing Is Key To Your Success As a small business owner, you know that marketing is key to your success. But without an effective marketing plan, it can be a challenge to determine which strategies…
GB News live was the TV debut for Tracy Heatley. Here’s some TV appearance tips for anyone who is going on TV for the first time. My First TV Appearance My first TV appearance taught me a lot, which has helped me form these TV appearance tips for you. What a great TV debut it was, as I was interviewed…
The Three Pillars Of Marketing is something that I have developed to give you a basic understanding of how small business owners can approach marketing planning. The Three Pillars Of Marketing focuses on Plan, Prepare, Promote. Plan A formidable plan is so much more than just writing down what you’re going to do. A strong foundation is essential to attract…
Sporadic Marketing Syndrome is something that many small businesses suffer the impact of. This blog defines the challenges this causes for businesses and offers some actionable solutions. What Is Sporadic Marketing Syndrome Sporadic Marketing Syndrome is phrase that I coined, recently, whilst recording my Avoiding Marketing Mayhem, Be Better With Tracy Heatley, podcast episode. Honestly, I don’t know why…
How can you change your mindset about networking is a guest blog, written by Gemma Sanchez, from Grow Your Mindset. My work is all about mindset. My business is named Grow Your Mindset. It’s here where day in day out I, and those I support and work with, understand thoughts, behaviours and language that make us who we are. In…
Have you ever wondered how Research And Development Tax Credits work? What you can claim for your business? Do you understand exactly what you could be claiming for your business? Here’s all the information you need to get you started. The Purpose Of Research and Development The purpose of the Research & Development (R&D) tax credit is to encourage innovation…
How artificial intelligence can help your business? This is a question being asked by many business people. So, I asked Artificial Intelligence expert, Darren Bentham, to share his expertise with you. Do You Use Artificial Intelligence? I’ll begin this article with a question… do you use Artificial Intelligence? You might begin to think about the Terminator movies, C3P0 from Star…
Why is marketing strategy is important for small businesses? This is something that I get asked all the time by small business owners. In this blog, I’m going to share with you some crucial reasons why you must have a marketing strategy and things that can go wrong if you don’t. I’ll also share some basic tips on how you…
