Here’s my How To Create A Successful Small Business Marketing Plan blog. This will guide you through the very basic principles of small business marketing planning. Marketing Is Key To Your Success As a small business owner, you know that marketing is key to your success. But without an effective marketing plan, it can be a challenge to determine which strategies…
GB News live was the TV debut for Tracy Heatley. Here’s some TV appearance tips for anyone who is going on TV for the first time. My First TV Appearance My first TV appearance taught me a lot, which has helped me form these TV appearance tips for you. What a great TV debut it was, as I was interviewed…
The Three Pillars Of Marketing is something that I have developed to give you a basic understanding of how small business owners can approach marketing planning. The Three Pillars Of Marketing focuses on Plan, Prepare, Promote. Plan A formidable plan is so much more than just writing down what you’re going to do. A strong foundation is essential to attract…
Sporadic Marketing Syndrome is something that many small businesses suffer the impact of. This blog defines the challenges this causes for businesses and offers some actionable solutions. What Is Sporadic Marketing Syndrome Sporadic Marketing Syndrome is phrase that I coined, recently, whilst recording my Avoiding Marketing Mayhem, Be Better With Tracy Heatley, podcast episode. Honestly, I don’t know why…
How artificial intelligence can help your business? This is a question being asked by many business people. So, I asked Artificial Intelligence expert, Darren Bentham, to share his expertise with you. Do You Use Artificial Intelligence? I’ll begin this article with a question… do you use Artificial Intelligence? You might begin to think about the Terminator movies, C3P0 from Star…
Why is marketing strategy is important for small businesses? This is something that I get asked all the time by small business owners. In this blog, I’m going to share with you some crucial reasons why you must have a marketing strategy and things that can go wrong if you don’t. I’ll also share some basic tips on how you…
Knowing your customer is essential when it comes to marketing and networking. How Many Businesses Are There In The UK? Let’s look at how many businesses there are in the UK. According to Government statistics, there are approximately 5.6 million businesses in the UK. Of these, 99% are small businesses with less than 50 employees. Based on my years in…
Top benefits of hiring a copywriter as part of your overall marketing strategy by Gina Jackson, from Write Here Write Now So Many Things To Write About Nowadays, there are so many things that businesses need to write about; that it is often difficult to fit the time in to do everything. Small business owners often feel they have to…
What Do You Say On Social Media? When it comes to what to say on social media, you marketing goals, core values, company values and desired outcome all matter. No matter what you sell, supply or offer, being authentic on social media is important. Lots of business people wonder how they ‘should’ be and what they should say on social…